Everything You Need to Build Your Practice.
In One Place.
A self-guided program that walks you through every step — from choosing your business name to billing your first insurance claim.
Most practitioners don't fail because they aren't good clinicians.
They fail because nobody ever showed them the business side.
The Independent Path fixes that — with step-by-step lessons, templates, checklists, video walkthroughs, and everything else you actually need to go from employee to owner.
Built by practitioners. For practitioners.
7 Modules. Every Step Covered.
From your first business decision to your first billed claim — nothing is skipped.
- Choosing and registering your business name
- Domain, email, and social handle setup
- Business structure — LLC explained
- Registering with the state and IRS
- Obtaining your EIN
- Business banking and EFT setup
- Applying for your Type 1 and Type 2 NPI
- Business liability insurance
- Updating your CAQH profile
- Compiling your credentialing materials
- Credentialing vs. contracting — explained clearly
- Selecting the right insurance panels
- State-specific panel recommendations
- Video walkthroughs: Point32, Blue Cross, Optum
- Organizing and tracking your applications
- Building your Psychology Today profile
- Website setup on Squarespace
- Scheduling and intake systems
- Gmail templates for referrals and benefits
- Benefits verification form setup
- Understanding your contract and rates
- Whether and how to negotiate rates
- Negotiation letter template included
- Reviewing and executing your contract
- Panel activation and EFT payment setup
- What to look for in an EHR system
- Comparing Jane, Owl, and SimplePractice
- Full SimplePractice setup walkthrough
- Client portal and telehealth configuration
- Built-in billing setup
- Receiving and managing referrals
- Meet & greet process and templates
- Running benefits checks
- Onboarding clients in your EHR
- Billing insurance — codes and process
- Constantly expanding resource library
- Tutorials on tools, platforms, and systems
- Available to all Independent Path students
- Lifetime access — no expiration
- Updated as the industry evolves
Everything You Need to Execute
Not just lessons — the actual tools to implement them.
Business Setup Spreadsheet
A complete organizational system to track every step of your build — from application submissions to login credentials.
Curated Insurance Panel List
State-specific panel recommendations so you're not guessing which insurers to apply to first.
Rate Negotiation Letter
A tested negotiation template you can customize and send — most practitioners never know they can do this.
Gmail Email Templates
Initial referral responses, benefits verification requests, and client communication templates — ready to use.
Benefits Verification Form
A complete Jotform template for collecting insurance information from new clients before their first session.
Video Walkthroughs
Step-by-step screen recordings for credentialing with Point32, Blue Cross, Optum, SimplePractice setup, and more.
You're ready to build.
- You're licensed and ready to leave group practice
- You learn well independently and want a clear framework
- You want to do it yourself — with expert guidance
- You're ready to implement over the next 120 days
- You're a therapist, LCSW, psychologist, OT, SLP, or coach
- You want to stop giving away 40–60% of your revenue
You need more support.
- You want someone to build it with you — that's the Guided Path
- You want it done for you — that's the Signature Path
- You're still years away from launching
- You need a high level of hand-holding or accountability
Not sure which path is right for you? Book a free consultation before you decide. We'd rather you choose the right fit than the wrong one.
Built for practitioners who actually use it.
This platform feels unlike anything else out there. Thoughtfully built, intuitive, and clearly designed by people who deeply understand what providers actually need.
I already see this as a platform that could change how practitioners work — elegant, practical, and built with unusual care.
The Nettle and Ash Studio courses are incredibly robust and thorough. They provide excellent guidance for the provider credentialing process, both for independent navigation and concierge-level support.
FAQ
Stop waiting.
Start building.
Everything you need to go from employed to owner — with a clear road map, real tools, and no guesswork.
$2,000 One-time payment · 120-day access · Lifetime tutorial library Enroll in The Independent PathDue to immediate access to proprietary materials, all sales are final.